We have had a lot of previous blogs about giveaways for conventions and trade shows (such as here and here). Trends are constantly changing and where new swag ideas used to be introduced twice a year, we now have a constant stream of new products to put your logo on.
We are asked at least once a week what the top new swag is or what the best idea is for giveaways- but honestly, there is no one (or even two) right answers. It completely depends on your business, your brand, your target market, the event AND your budget. When you call or email for ideas, we will have questions- the more information you can give us, the better we can drill down to find the best item(s) for you to put your logo on that will give you the best ROI.
Keep in mind that if you are exhibiting where people will be traveling to get to you, the best items are going to be small and easy to pack into a carry on or useful while they are at the show or in that city. Snack food items, convention first aid kits and good quality lip balm are popular items that can be used at any convention, dropped into swag bags or handed out at trade show. A bowl full of branded mints on your table is always appreciated (especially by those that have to endure the “close talker” with halitosis) or tins of mints fit conveniently in a purse or pocket. Another favorite, especially for women’s conferences or during the winter, are mini tissue packets.
New swag items that are popular this year are reusable straws in either stainless steel or silicone. The imprint area tends to be very small on these unless you print on a case or bag, but they are perfect for any environmentally friendly message or event. Web cam covers are one of the top trade show giveaways this year for multiple reasons. They are small, inexpensive and help ensure safety & security- and your message is in full view every day. Flat multi tools are new this year and a unique items that works great for many industries. They come in a protective metal case that we imprint with your logo and a sturdy metal strap.
Conferences and trade shows lend themselves to note taking (I refer back to notes I take at shows for up to a year). Notebooks and journals are a useful giveaway, especially with unique features. This notebook has a front pocket that can keep a cell phone, business cards, power bank handy. Spiral notebooks make note taking easy and adding a full color front page showing through the cover can feature your event logo as well as the schedule for easy access. Or ask us how to add a custom tip-in page in other notebooks that you can imprint with more information on your company or products or with a full schedule of event sessions. A favorite in the Barefoot Swag office are stone paper notebooks such as this one. Not only is it an eco-friendly option, the paper offers a really smooth writing experience- it is really incredible. The paper is also extremely resilient and functional – waterproof, tear resistant, and smudge resistant- great for the construction industry, outdoor events or uses and anything that needs swag that is more rugged and durable.
Tech items are always a huge hit. Power banks, charging cables, microfiber cleaning cloths,, USB drives and more. View a variety of tech related swag here.
For more ideas on trade show, convention or conference swag and giveaways, visit our website and check out our Top Convention & Trade Show Giveaways page. Or give us a call or email us and we will put together ideas based on your business, the event and your budget.