Go With the Flow

How to still get great swag during ongoing Covid complications

Covid has certainly disrupted many aspect of life… work, school, travel, dining, entertainment, even healthcare.  Sadly, swag is no different!  Between stock issues, production disruptions, shipping delays, and higher prices, it’s tempting to just assume it’s too much to tackle right now.  But here are some pro tips on how to make swag still feasible (and even easy!) during such a difficult time.

1. PLAN AHEAD- in the past, we have worked some serious miracles when it came to in-hands dates.  There was even one order that we produced AND delivered in the same day for a customer that was in an emergency!  Sadly, those days are LONG gone.  We now have very limited options even for 24-48 hour rush, and those options have more restrictions and higher fees.  Additionally, standard production times are longer, as suppliers battle staffing shortages.  Your best option is to PLAN AHEAD.  Most suppliers are currently at a 7-10 day production after art and order approval, plus shipping.  So we encourage everyone to give themselves a good 3 business weeks to have access to the largest variety of options.

2. BE FLEXIBLE WITH YOUR CHOICES- stock issues have meant that everyone has to be a little flexible with the products they choose.  We highly recommend that you have a few backup choices so that if an item is out of stock, you have a second, third, and sometimes even a fourth choice to fall back on.  It’s better to identify these “alternates” when you’re making your initial product selection so that no time is wasted making new selections if an item is out of stock.  We are also really happy to help you find items!  If you’re able to provide us with a budget, quantity, and deadline, we can pull together a selection of items that we know are in stock to meet your needs.

3. BUDGETS MAY NEED TO CHANGE- as we’re sure you’re feeling at the grocery store, hardware store, car dealership, etc., prices are going up.  Worldwide supply chain issues means demand is outpacing supply, and labor shortages means that the cost to produce any goods is higher.  So naturally, the price to the end user is higher as well.  This is important to keep in mind, as your dollar may not go as far as it did on the same products even just a few months ago.  That doesn’t mean you can’t get a good value though!  We can help you find items that haven’t seen such a large price increase, and we can certainly help you find items that are produced closer to you to cut down on shipping costs. 

4. WHEN IN DOUBT, REACH OUT- if time has gotten away from you, or you need something very specific, it doesn’t mean we absolutely CAN’T come through with what you need!  It’s always best to ask, but know that we are doing everything we can to meet needs, without setting unrealistic expectations or making promises we can’t keep.  If we feel confident we can meet a deadline or get a product, we’ll do it!  But if we don’t feel totally sure, we’ll definitely tell you… and then suggest some other options that might still work.

Now is a GREAT time to start planning for spring and summer events, when hopefully germs, quarantines and cancelled activities won’t be such issues.  Give us a call or email us today to let us get started on helping you plan!

sales@barefootswag.com http://www.barefootswag.com


What is your “Pup Cup”

Pup cup

This is Ozzy.  Ozzy is my constant companion. He follows me from room to room, lays by my desk when I’m working, makes sure I don’t oversleep, ensures I get a daily walk and that I have play time with him every day.  But NOTHING excites Ozzy more than the drive thru at Starbucks (I share his excitement).  Now, before everyone gets all crazy about how unhealthy this is, we don’t drive through most days. I order ahead and go in to pick it up.  Mainly because I can’t say no to him in the drive thru, but mostly because I don’t want him to get fat or become diabetic.  So he gets a treat every few weeks.

As soon as I pull up to the order screen he is up on the seat waiting, licking his lips.  I pull up to the window and he is up on the armrest in anticipation.  His tail wagging and his eyes glued to the Barista. He does not appreciate the idle chit chat of the barista while waiting. He already knows how handsome he is, he just wants his pup cup.  And he enjoys every last bit of it with reckless abandon.

Holding his cup and watching his excitement this morning, it made me wonder, what is my “pup cup”?  What is your “pup cup”?

What do you enjoy that you give your everything to?  What do you immerse yourself in to the point that nothing else matters?

I love my business and what I do. To me, it is not work.  I love the creative aspect of working with clients to find the perfect swag ideas for their marketing.  To tie ideas and products together to convey a message that is memorable. Helping take a concept and create a marketing campaign that will bring client’s their desired result.   Coming to work every day is never a chore that I dread, I’m always eager to see what the next project is or what I can help a client create.

Beyond work and spending time with Ozzy (and my other dog Katie), the things that make me happy are a good book (I literally can’t start a book during the week or will stay up all night reading), playing tennis, hiking (which I don’t get to do enough of), fishing and traveling.

After my business, travel is definitely  my “pup cup”.  I love exploring, experiencing the local food, customs, cultures, sights and sounds. Travel opens your eyes to a life beyond your comfort zone, it shows you that while people may look, live or eat very differently from you, they are basically the same.  Travel gives you the opportunity to see first hand what you have read about in books or seen on TV.  Maybe travel is my favorite “pup cup”!

We should all do more of the things that make us happy.  We should all enjoy every last bit of our own Pup Cups.



866-247-4320   sales@barefootswag.com