In previous posts we’ve talked about general swag, from the traditional to giveaways popular for tradeshows. Today I wanted to focus on an industry we work with frequently, which is the beverage industry (I’m including food because they are so closely related in their marketing and swag needs). Marketing and promotions are broken down into two categories- consumers and retail (bars/restaurants/grocery stores).
Pint glasses are a staple for beer distributors and breweries for Pint Night promotions and hi-ball glasses or other cocktail glasses for liquor promotions. Bar & cocktail glasses are available in a variety of shapes and sizes for tastes or samples or full size drinks.
Recently we produced custom flavored, all natural lip balm tin for a gin distributor that was a huge hit- so much so that it is now in their regular rotation of swag items for events. There is a large selection of stock flavors available, but for a truly unique item we can create a custom flavor (like a lavender gin & tonic) with as few at 5000 pieces Made in the USA.
Flat bottle openers in a durable metal are always a hit with bartenders. The shape and style fit well in a pocket, apron band, waist band or sleeve for easy access. These also do double duty as a much appreciated giveaway for consumers at special events or promotions. Corkscrews are an obvious choice for wineries or wine distributors.
Custom mirrors for bars and restaurants or point of purchase or erasable menu boards in chalk or dry erase to promote daily specials are a natural tie in to promote your brand.
Cutting boards, bar tools and check presenters are other items that many companies use to promote their brand in bars and restaurants as these items are always appreciated- and used- by the staff. Outdoor patio umbrellas also help increase brand awareness.
Pot holders , measuring spoons and other kitchen tools are inexpensive giveaways for food manufacturers for consumers and can even work as on-pack promotions or gift with purchase.
Needs (and wants) often go beyond the standard item, which is perfect for us. We love to get creative and come up with completely custom ideas to fit your needs, brand and marketing goals. With a wide variety of trusted domestic and overseas manufacturing partners we can help you achieve your goals. From PMS matched product (not just imprint) to gift boxes die cut to perfectly fit your product, we can work with you to market your wine, beer, liquor, dinner rolls, fruit dip- any food or beverage item.
Call or email today to discuss your needs and we can start working together on ideas!
sales@barefootswag.com 866-247-4320
http://www.barefootswag.com