Building Your Brand with Effective Marketing

Every business needs to build their brand- therefore needing marketing…especially those of us in the industry.  While many of us think we know what we are doing, it is easy to get stuck in a rut, or push the marketing aside.    I love this Smart Marketing article, and although it is geared to those of us in the promotional products world (aka Swag), the points are valid for all businesses.  Often I find that if I can take away a few nuggets or even one great suggestion and implement it, it makes a world of difference.  I hope you find this article as useful and informative as we did.  Build your brand, build your marketing!

Smart Marketing Article

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