Marketing for the Cannabis Industry

The Cannabis Industry is one of the fastest growing industries in the US, with retail sales of medical and recreational cannabis expected to be close to $40 billion in 2023. Currently, recreational use is legal in 21 states and DC while 37 states have legal medical marijuana programs.

With the growth of the industry, promotional items focused on cannabis consumers, growers and dispensaries have expanded as well.

There are also many event to plan your marketing around such as:

January- National CBD Month

February- CBD Day

April- Cannabis Awareness Month and 420 day

July 10- Oils and Concentrates Day

November 6- Legalization day. 11/6/12 Colorado and Washington State were the first to legalize recreational use.

There are many swag ideas that are useful and functional, such as grinders in various materials, rolling trays in an assortment of sizes, dram containers including those with push and turn lids for child and tamper resistant safety and barrier bags.

Add your logo to a variety of cannabis related swag items.

Safety is always a concern, so stash bags featuring a lock or child proofing are a logical swag idea for giveaway or for resale to promote your brand or convey a safety message.

Vape pens have exploded in popularity and this vape pen case in a excellent unique promotional item to build your brand awareness. You can do a full color imprint over the entire case, which leaves a lot of room for creativity in design and messaging. And while we’re talking about vape pens, check out these vape pen layards that will hold many different size vape pens.

Fun swag ideas that feature cannabis plants or leaves are great trade show giveaways as hand outs at a grand opening or at conferences, such as these key tags/stress reliever or these fun leaf topped pens.

We also have a large selection of items we can decorate in full color which means we can add a fun cannabis themed background or design to go along with your logo.

To browse through a larger variety of the cannabis themed promotional items we have that you can add your logo and message to, click here.

Give us a call or email us and we will be happy to help you find the perfect swag idea for your brand and to get your message across.

http://www.barefootswag.com sales@barefootpromotions.com

866-247-4320

Light Up Your Marketing

Too many (way too many) times we hear “I just need something to give away with my logo on it”. It causes us pain. Severe pain. With just a little creativity and thinking outside the box, you can tie your branding or message into the item you are giving away, which greatly increases your ROI. Talking to us about your product, service, event, end users and more will enable us to suggest swag that is not only useful, but the perfect vehicle for your message. Today we are going to look at ways to “light up” your branding while tying it into your product or service.

One of our most popular categories on our website is “Ideas under $3”. With that in mind, let’s look at some inexpensive lights that can be used for a variety of branding purposes.

Keyring flashlights make a great small gift for car dealerships, a way to promote a safety message to students on campus or inexpensive trade show handouts. The classic keylite offers great space for your message. Or choose an option with additional useful features like this keyring flashlight with a bottle opener. Styles such as these flat lights make excellent direct mail pieces or we can afix them to a card or other backer for additional space for your message. For more options under $3, visit our website and enter Flashlight in the search box, then sort by price (low to high).

In addition to bottle openers, there are many flashlights that come with tool options such as this screwdriver set, this LED light multitool or one with an added tapemeasure. Depening on the tools added these can make excelling closing gifts or Realtors, promotional items for the construction industry, or tradeshow giveaways for home improvement shows.

LED or COB bulbs provide brighter light, making these flashlights the perfect swag idea for safety programs or to promote a safety message. And think of all the creative ways you can tie a safety tagline or message into your marketing with these compact, but bright aluminum flashlights or this rechargable tactical light. These COB lights are perfect for keeping in the car. Check out more LED lights we can put your logo on here and COB lights here.

Hands free headlamps aren’t often thought of when thinking about flashlights, but these items can be perfect if your target market is runners, marathoners, mechanics, dog walkers or others that need both hands free, but also need a functional light to work by or just to be safe.

Workplace safety is an important issue to address. Whether you are wanting to reduce lost time accidents, increase awareness of safety issues or just promote general safety, a name brand flashlite such as maglite can do just that. Available in many sizes, alone or in sets, Maglite also make excellent client and employee gifts.

Once you choose your branded flashlight, tying it into your marketing or message is the next step. Check out these tagline and slogans to get you started:

“We make your ________ shine”

“Let us shine a light on YOU (your home, your business, etc).”

“We put you in the spotlight”

“Let us brighten up your home (office, life, teeth, etc)”

“Lumens…we put that s*&^ on everything”

“We aren’t a FLASH in the pan”

“XXX and You. We are brighter together”

“Be Bright. Be Bold. Be Safe”

“Keeping you safe day and night”

“Being prepared is being safe”

“You are the reason we shine”

“See us in a whole new light”

Contact us today for more ideas (and possibly corny tag lines).

http://www.barefootswag.com 866-247-4320

sales@barefootswag.com