Goals & Bucket Lists- Making It All Happen

How do you achieve your goals or bucket lists?  Is it a vision board or a list you post where you can see it every day?  Or is it in your head?

We are well into the New Year at this point and if you are not working daily on achieving the goals you set for this year, let this be your reminder. Get to it.  No one else is going to do it for you.

Whether you are working off a goal for your business or a bucket list for your personal life, here are some suggestions to keep those goals top of mind and get them achieved.

  1. Write it down.  I’m as guilty of this as anyone. I keep lists in my head or haphazardly write them in various places.  Keep one list, separate it out into work and personal if you like, but keep everything in one place. Even if that list is on your phone.
  2. Review that list every day.  Every. Single. Day.  First thing in the morning seems to work for most people.  Mid day for some.  Still other find that reviewing the list as one of the last things they do at night gives them a sense of completion- you can review what you did that day to work toward each goal and think about what you need to do tomorrow to get even closer.
  3. Realize that goals or bucket lists may need to be adjusted as you go.  If you had a goal to lose 20 pounds and you are almost there, then maybe you adjust that to also start training for a 5K.   Analyze the goals every few months and see what adjustments need to be made.
  4. Visualize what will happen when you reach your goal- see yourself on the streets of Rome or driving that new car.  Visualize what you will be able to do when you reach your sales goal, or how you will feel when you get that new job or finally get up in a hot air balloon.  Seeing yourself reaching your goals helps make them more real, Sit down on a regular basis and see yourself there.
  5. Don’t give up.  Frustrations set in, you forget to look at your list for months, you got off track. That’s fine. It happens. Just get back on track and start working on it again. Don’t write off something just because it doesn’t feel attainable at the moment.  Take the next step, then the next one until it feels real again.

We have goals as a business then of course personal goals.  It is a struggle to keep on track all the time.  Sometimes I do great with the business goals and careen way off course on the personal ones.  But I give myself a pep talk and a swift kick in the butt and get back on track. You can too.


866-247-4320  sales@barefootswag.com



Promotions With Heart

Everyone loves a theme party, right?  The same thing goes for promotions and marketing.  Tying into a specific theme is a fun and effective way to get your marketing message across and, when done well, can help increase your brand and message recall with clients and prospects.  Themes allow you to be as serious or as playful as you would like with your campaigns – or maybe combine the two to reach an even larger audience.

February is a perfect time to add a different spin to your advertising and tie it to Heart Health Month, Valentine’s Day or a general Love theme.  On site promotions, in store giveaways and direct mail pieces can convey a message of “We Love Our Clients” or “Keep Your Heart Healthy” and any message in between.

Heart Frame magnets are inexpensive swag ideas for on-pack promotions, direct mail or event giveaways.  Double your marketing with an imprint on both the frame and the punch our heart center.  A heart magnet is another choice for a cost effective promotional product. We can also attach the magnet to such items as packs or jars of treats, such as these cat treats.

heart magnet picture frame pf11

Scented Wonder Beads therapy packs tie into the heart theme of February as well as give you the opportunity to “warm up” your clients.  The natural lavender scent will help relax them as the warmth soothes away aches.  For hot and cold therapy packs, check out this gel bead heart.

lavendar scented heat packs

Candy is a classic Valentine’s Promotion ideas and there are a lot of options you can add your logo to.  You can’t go wrong with either the heart shaped chocolate box or  box of chocolate hug & kisses.   Check out other heart candy ideas to fit all budgets or go with the heart shaped mint cards, such as this one:

heart mint card with logo

Even with the vast array of heart shaped swag ideas, you don’t have to go with a heart item, you can still tie in with the theme by using a tagline or graphics on your merch.  A simple “We ❤ Our Customers” never goes out of style.

We can help you keep consistency with your message no matter what promotional items you decide to use!  Just give us a call to get our creative team working for you.  We ❤ Swag.


866-247-4320   sales@barefootswag.com


What is your “Pup Cup”

Pup cup

This is Ozzy.  Ozzy is my constant companion. He follows me from room to room, lays by my desk when I’m working, makes sure I don’t oversleep, ensures I get a daily walk and that I have play time with him every day.  But NOTHING excites Ozzy more than the drive thru at Starbucks (I share his excitement).  Now, before everyone gets all crazy about how unhealthy this is, we don’t drive through most days. I order ahead and go in to pick it up.  Mainly because I can’t say no to him in the drive thru, but mostly because I don’t want him to get fat or become diabetic.  So he gets a treat every few weeks.

As soon as I pull up to the order screen he is up on the seat waiting, licking his lips.  I pull up to the window and he is up on the armrest in anticipation.  His tail wagging and his eyes glued to the Barista. He does not appreciate the idle chit chat of the barista while waiting. He already knows how handsome he is, he just wants his pup cup.  And he enjoys every last bit of it with reckless abandon.

Holding his cup and watching his excitement this morning, it made me wonder, what is my “pup cup”?  What is your “pup cup”?

What do you enjoy that you give your everything to?  What do you immerse yourself in to the point that nothing else matters?

I love my business and what I do. To me, it is not work.  I love the creative aspect of working with clients to find the perfect swag ideas for their marketing.  To tie ideas and products together to convey a message that is memorable. Helping take a concept and create a marketing campaign that will bring client’s their desired result.   Coming to work every day is never a chore that I dread, I’m always eager to see what the next project is or what I can help a client create.

Beyond work and spending time with Ozzy (and my other dog Katie), the things that make me happy are a good book (I literally can’t start a book during the week or will stay up all night reading), playing tennis, hiking (which I don’t get to do enough of), fishing and traveling.

After my business, travel is definitely  my “pup cup”.  I love exploring, experiencing the local food, customs, cultures, sights and sounds. Travel opens your eyes to a life beyond your comfort zone, it shows you that while people may look, live or eat very differently from you, they are basically the same.  Travel gives you the opportunity to see first hand what you have read about in books or seen on TV.  Maybe travel is my favorite “pup cup”!

We should all do more of the things that make us happy.  We should all enjoy every last bit of our own Pup Cups.



866-247-4320   sales@barefootswag.com




A Breakdown of Decorating Terms

Putting your logo on swag should be simple right?  Just plop it on there.  There are so many variables we have to look at when deciding the best way to get your logo on an item- the material it is going on, the number of colors in your logo, the look you want to achieve and the message you want to send, just to name a few.

If you are looking for something trendy and eye catching for events, using glitter, which is trending right now, is a fun choice.  For insurance companies that want to convey their solid reputation, a left chest embroidery is the obvious, traditional choice.

Not sure what you want or even what is available for your logo? Just ask us and we will help you find the option that will work best for your logo.

Here is a brief explanation of various types of imprints we have available.

Screen Printing An imprinting method in which an image is printed onto fabric or other substance, by straining ink through a stenciled screen stretched over a frame.

Embroidery The art of embellishing a piece of apparel with a needle and thread or yarn to create depth, movement and detail.

Direct-To-Garment Printing (DTG) Also known as Digital Textile Printing, DTG uses specialized inkjet technology to print detailed, colorful graphics directly onto apparel.  DTG is often used for full color or multi color designs and is also an option for small runs of garments.

Heat Press/Heat Transfer The use of a heat press to transfer a design onto an apparel surface, popular for small runs, sports uniforms and specialty finishes (such as foil imprint).

Emboss Embossing creates raised relief images on surfaces using a metal-engraved die. Embossed patterns are raised against the background material and will not fade or wash away.

Deboss Debossing creates recessed relief images on surfaces. Debossed patterns are sunken into the surface of the material and will not fade or wash away.

Laser Etching A subtle tone-on-tone decoration style created by etching a design or pattern into the top layer of the apparel or other material, using focused laser beams.

Pad Printing The used of a soft silicone pad and an etched plate to imprint the design in ink onto products.  Often used for items that are too difficult to imprint with other methods.

Dye Sublimation A printing process that uses extreme heat and pressure to transfer a design that is printed on a special paper onto fabric.

Different imprint methods can be combined to create a unique look, such as screen print and embroidery, or laser etching and deboss.

At Barefoot Swag, we listen to what you want to achieve and will make suggestions based on your item, logo, budget and timeline.

http://www.barefootswag.com  866-247-4320